Brand Strategy & Design
Screen Shot 2018-06-17 at 17.14.29.png

Coca-Cola HQ

Brand, Environmental Graphics
Coca-Cola Workplace HQ

Coca-Cola Workplace HQ

 Every day, The Coca-Cola Company refreshes consumers around the world. Over the last 5+ years, Gensler has been refreshing their headquarters to genuinely reflect their optimism and happiness as a brand, and as a culture. Through a multi-year renovation of 2 million square feet, Gensler is creating a campus experience that encourages totally new ways of working and connecting.

Every day, The Coca-Cola Company refreshes consumers around the world. Over the last 5+ years, Gensler has been refreshing their headquarters to genuinely reflect their optimism and happiness as a brand, and as a culture. Through a multi-year renovation of 2 million square feet, Gensler is creating a campus experience that encourages totally new ways of working and connecting.

Coca-Cola Workplace Brand Reel

 As a brand team member on this project, I touched many branded elements throughout the space. Our challenge was to rethink the common elements of the Coca-Cola brand and reimagine them in surprising and delighting ways.  From environmental graphics, installations, signage and iconography - I feel that we did just that.

As a brand team member on this project, I touched many branded elements throughout the space. Our challenge was to rethink the common elements of the Coca-Cola brand and reimagine them in surprising and delighting ways.

From environmental graphics, installations, signage and iconography - I feel that we did just that.

0G3A4072.jpg
pagesfromdi_Page_6.jpg
pagesfromdi_Page_7.jpg
 The elemental ingredient of all Coke products—water—is celebrated with an animated water wall at the base of their Executive Tower. Across the way, a billboard composed of more than 55,000 flip disks work in harmony to surprise and delight.

The elemental ingredient of all Coke products—water—is celebrated with an animated water wall at the base of their Executive Tower. Across the way, a billboard composed of more than 55,000 flip disks work in harmony to surprise and delight.

IMG_1758.JPG
pagesfromdi_Page_2.jpg
IMG_1849.JPG
IMG_5620.jpg
IMG_5704.jpg
IMG_5661.jpg
pagesfromdi_Page_4.jpg
pagesfromdi_Page_5.jpg
IMG_5709.jpg
pagesfromdi_Page_3.jpg
0G3A3041.jpg
pagesfromdi_Page_1.jpg
IMG_5620.jpg